Page 134 - IT_13.4

Basic HTML Version

134 INDUSTRY TODAY
CHWARZE INDUSTRIES LIKES TO SAY THAT
possibilities are infinite (it’s one of its slogans), and
that’s due to its enormous range of street sweeper and
road-repair products. In fact, its line is so huge that it
seems to transcend the physical and approach the
metaphysical. Consider: Recently, the Huntsville, Ala.-based
company calculated the number of unique combinations avail-
able through its sweeper options. It came up with a number that’s
hard for the mind to grasp – 8,008,797,933. But here’s some-
thing that makes the figure even more mystifying. The total con-
tains the company’s toll-free number (800-879-7933).
But it wasn’t planned that way. Rather, it’s a coincidence that
staggers the imagination – just as the extensive product line stag-
gers the company’s customers’. That’s why the company devel-
oped an Infinite Possible Locator approach at its Web site, to
make ordering much easier.
Here’s something else that boggles the mind: Schwarze
Industries has been in the street sweeping business for only 35
years. Now, it’s one of the world’s largest sweeper manufactur-
ers, offering models specifically geared to parking area clean-
ing, industrial sweeping, mall and shopping center sweeping,
airport runway sweeping, street sweeping, milling cleanup and
storm water runoff management. Further, it combines superior
product with after-sale service.
AT BOTH ENDS OF THE EARTH
The company’s main production facility is located in Huntsville,
a state-of-the-art setting where it produces sweeper models and
their variations. “But we also have a production facility in
Brisbane, Queensland, Australia, which we opened in 1996,”
informs Raymond Massey, Schwarze Industries’ director of sales
PROFILE • SCHWARZE INDUSTRIES
A NEW BROOM SWEEPS
CLEAN, ACCORDING TO THE
OLD SAYING. THAT OLD
BROMIDE REGAINS ITS POWER IN
THE 21ST CENTURY, THANKS TO
SCHWARZE INDUSTRIES. THE
ALABAMA-BASED COMPANY
APPLIES THE MOST ADVANCED
TECHNOLOGY TO STREET
SWEEPING EQUIPMENT, WHICH IS
KEEPING OUR ROADS AND
PARKING LOTS DEBRIS-FREE AND
ECOLOGICALLY SOUND.
FURTHER, CUSTOMERS HAVE
REALIZED BOTH INCREASED
CAPABILITY AND COST SAVINGS,
REPORTS DAN HARVEY.