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134 INDUSTRY TODAY
CHWARZE INDUSTRIES LIKES TO SAY THAT
possibilities are infinite (it’s one of its slogans), and
that’s due to its enormous range of street sweeper and
road-repair products. In fact, its line is so huge that it
seems to transcend the physical and approach the
metaphysical. Consider: Recently, the Huntsville, Ala.-based
company calculated the number of unique combinations avail-
able through its sweeper options. It came up with a number that’s
hard for the mind to grasp – 8,008,797,933. But here’s some-
thing that makes the figure even more mystifying. The total con-
tains the company’s toll-free number (800-879-7933).
But it wasn’t planned that way. Rather, it’s a coincidence that
staggers the imagination – just as the extensive product line stag-
gers the company’s customers’. That’s why the company devel-
oped an Infinite Possible Locator approach at its Web site, to
make ordering much easier.
Here’s something else that boggles the mind: Schwarze
Industries has been in the street sweeping business for only 35
years. Now, it’s one of the world’s largest sweeper manufactur-
ers, offering models specifically geared to parking area clean-
ing, industrial sweeping, mall and shopping center sweeping,
airport runway sweeping, street sweeping, milling cleanup and
storm water runoff management. Further, it combines superior
product with after-sale service.
AT BOTH ENDS OF THE EARTH
The company’s main production facility is located in Huntsville,
a state-of-the-art setting where it produces sweeper models and
their variations. “But we also have a production facility in
Brisbane, Queensland, Australia, which we opened in 1996,”
informs Raymond Massey, Schwarze Industries’ director of sales
PROFILE • SCHWARZE INDUSTRIES
A NEW BROOM SWEEPS
CLEAN, ACCORDING TO THE
OLD SAYING. THAT OLD
BROMIDE REGAINS ITS POWER IN
THE 21ST CENTURY, THANKS TO
SCHWARZE INDUSTRIES. THE
ALABAMA-BASED COMPANY
APPLIES THE MOST ADVANCED
TECHNOLOGY TO STREET
SWEEPING EQUIPMENT, WHICH IS
KEEPING OUR ROADS AND
PARKING LOTS DEBRIS-FREE AND
ECOLOGICALLY SOUND.
FURTHER, CUSTOMERS HAVE
REALIZED BOTH INCREASED
CAPABILITY AND COST SAVINGS,
REPORTS DAN HARVEY.