Industry Today Volume 22 Issue 1

companies in Greensboro-High Point. There are many examples of manufacturing companies in our region that aren’t just making the products, but actually bringing innovation to the design and development of products as well. One of those advanced industry compa- nies taking off in our region is HondaJet, which manufactures advanced aircrafts. HondaJet employs 1,700 people in Greensboro, many of them engineers. In 2007, the company announced it would establish its world head- quarters and production facility to manufacture its advanced light jet. All major assembly and testing of the prototype HondaJet has been con- ducted at the company’s existing Greensboro facility, which opened in 2001 as an extension of Honda’s global R&D operations. Another example is Qorvo, a semiconductor manufac- turing company that expanded its corporate headquarters in Greensboro-High Point in late 2016 by establishing an engineering research and design center creating 100 jobs and $25 million capital investment. Qorvo’s average salary of their new engineering workforce will be about $80,000/year, nearly double the Guilford County average of $43,000. Qorvo employs 1,400 people in Greensboro-High Point. Just last year, Amada broke ground on an $87 million high-tech precision sheet metal equipment manufacturing plant in High Point. The Japanese company expects to create 201 jobs in Greensboro-High Point. While your grandparent’s manufacturing job may have powered our economy years ago, today, if you walk on to a manufacturing floor in High Point and Greensboro you’ll discover that it’s the millennial and Gen Z generations working in highly-technical, well-paid positions in clean state-of-the-art facilities. The region’s deep roots and expertise in manufacturing, along with an accelerating economic transfor- mation, has perfectly prepared Greensboro- High Point for the challenge of automation. The potential effects of automation have been on the county’s radar for well over a decade, allowing Greensboro-High Point to develop an economic development strategy to work with automation, not against it. INDUSTRY TODAY 21 FEATURE - NORTH CAROLINA